XSPORT partners with GearOne TV to promote motorsport in the Middle East

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Abu Dhabi, UAE, March, 2013- XSPORT today are pleased to confirm a deal that will see increased promotion and development of both local motorsports programmes and International content on the regions only 24/7 automotive and motorsports channel. The deal sees XSPORT become GearOne’s go to partner for all things motorsport,  in a Management Consulting, content creation, events and advertising capacity.

“We are extremely pleased to have secured this multi-year deal with GearOne TV, commented Lex Akehurst Managing Director at XSPORT, we have worked with the channel in the past years during some of our own race events and we now look forward to helping develop professional motorsports content that will benefit not only the circuits, teams and drivers but help provide a platform for significant exposure in the region, helping attract sponsors and industry partners into the sport. We also look forward to supporting local venues, events and teams, helping them with their broadcast and filming requirements.”

“Moving forward we intend to support local race drivers with whom we manage, with the opportunity to broadcast those race events from other countries, as well as providing airtime for corporate sponsors, this will certainly help with the support and promotion ‘back-home’,” commented Lex.

GearOne TV, owned by Global Business Services, with a Head Office in Abu Dhabi and production house based in Dubai’s Media City are broadcasting ‘free-to-air’ satellite content with 24/7 automotive and motorsports content. The foot print for the channel reaches across the wider Middle east and North Africa with a potential reach of 300m viewers. The channel was set up in 2005,

GearOne TV is available on Nilesat 101, 12,226 MhZ, 27500 mb/s Horizontal